I'm not saying that this added commercialism is necessarily a bad thing though, because like many of you, I am a music fan and fashion lover in equal parts. I prefer to embrace festival fashion as a trend, and a challenge, rather than moan about how 'things aren't like they used to be' at festivals. After all, if you're going to be wearing the same thing for 4 days then you may as well wear something that looks great. People look for what it 'hot' at this summers festivals but I think the only thing you need to worry about is having enough wet wipes, lets be honest now. Many of the summer trends are still applicable at festivals - they just need amending slightly to become more practical. Its out with the chinos and in with the dark denim and wellies while graphic t-shirts and vests take center stage. As for me, I think I will dress in all white one day, just for the challenge.
Electric Picnic is a handful of hours away from opening its gates and it does help to be prepared for these things, but if you are like me and you have left the next 4 days of your life unprepared then take a look at this festival list. Most list seem pretty excessive but I think this one keeps the bulls**t to a minimum.